- Direct Education
An evidence-based, behavior-focused nutrition education and physical activity intervention conducted at the individual and interpersonal levels with an intensity and duration that supports behavior change and allows for active engagement in-person or through interactive media.
- Minority-Serving Institutions (MSIs)
Institutions of higher education that serve minority populations and receive U.S. Department of Interior funding and resources on behalf of their students and communities. MSIs include historically Black colleges and universities (HBCUs), Hispanic-serving institutions (HSIs), Tribal colleges and universities (TCUs), and Asian American and Pacific Islander Serving institutions (AANAPISIs).
- Policy, Systems, and Environmental (PSE) Initiatives
Interventions that have the potential to improve a community’s health by making healthy food and physical activity choices more accessible, easier, and the default option.
- Priority Populations
The populations your agency aims to reach through SNAP-Ed projects.
A SNAP-Ed project is an intervention or a cluster of interventions or activities executed by a single agency (State agency, implementing agency, or subcontractor) with common goals, intended outcomes, target audiences (e.g., youth), and implementation setting types (e.g., school).
- SMART Objectives
Specific, Measurable, Achievable, Relevant, and Time bound objectives related to a specific priority goal the State and its implementing agencies seek to accomplish over the 3-year needs assessment period.
- SNAP-Ed Eligible Population
The target audience for SNAP-Ed is defined as SNAP participants and low-income individuals eligible to receive SNAP benefits or other means-tested Federal assistance programs, such as Medicaid or Temporary Assistance for Needy Families, and individuals residing in communities with a significant low-income population.
- Social Marketing Campaigns
A coordinated set of communications delivered to one or more SNAP-Ed market segments to a particular population across a large geographic area. Campaigns are typically branded, communicate a common call to action, are delivered in multiple complementary settings and channels, and focus on one or more priority behavior changes.